Posts made in August, 2008

There are some days when I really, really, really wish I were still writing Fake Steve, and friends, this is one of them. In case you haven’t heard, Bloomberg accidentally ran Steve Jobs’s obituary today, and then retracted it. Luckily, Gawker decided to humiliate Bloomberg by publishing the entire obit, including the list of people that Bloombots should call if/when Dear Leader actually does die, which I’m still not sure he ever will, because as far as I can recall from all that Greek and Latin I took in high school a man-god born of Zeus and mortal woman should be an immortal being, and furthermore, how would Apple PR handle it? I suppose for a while they could just stonewall by saying they weren’t here today to talk about Steve, they were here to talk about how excited everyone is about [FILL IN NAME OF NEW PRODUCT HERE] and maybe they could buy themselves a year or two during which the Apple faithful would continue to believe Steve was really alive despite having seen reports to the contrary on the news. But eventually people would start to notice that they hadn’t seen Steve around for a while, and they might even start to doubt Apple’s line about Steve missing...

Much love to the anonymous reader who spotted Woz at the Outside Lands Festival in San Francisco over the weekend — and quickly snapped a photo and sent it to me. Anyone know who the lady on the Segway might...